Burger King Corp. and Seattle’s Best Coffee Team Up

Offering freshly-brewed premium coffee made from 100-percent arabica beans is part of Burger King Corp.’s commitment to enhancing the brand’s beverage platform and breakfast menu.

In keeping with the BURGER KING® brand’s HAVE IT YOUR WAY® philosophy, restaurant guests can enjoy a great-tasting, freshly-brewed cup of Seattle’s Best Blend® coffee, hot or iced, with optional vanilla or mocha flavor and whipped topping, at a suggested retail price of $1 to $2.79.

“With more than 40 years of heritage in premium coffee, Seattle’s Best Coffee® brings a high-quality, great tasting cup of coffee to BURGER KING® restaurant guests in the U.S.,” said John Schaufelberger, senior vice president, global product marketing and innovation, Burger King Corp. “The addition of Seattle’s Best Coffee® expands on our HAVE IT YOUR WAY® brand promise by offering our guests even more beverage options and strengthens our ability to remain competitive in a continuously changing industry.”

“We believe everyone should be able to get a great cup of coffee,” said Michelle Gass, president, Seattle’s Best Coffee, LLC. “We are thrilled to be partnering with Burger King Corp. to complement their breakfast program. Together, we are making premium coffee far more accessible than it has ever been.”

Seattle’s Best Coffee® first started roasting coffee back in 1970, and today is one of the most recognized specialty coffee brands in the United States. The Uncommonly Smooth™ taste profile of Seattle’s Best® comes from years of experience in sourcing and roasting the highest-quality beans, creating truly satisfying and delicious blends.

Seattle’s Best Coffee® will replace Burger King Corp.’s current BK JOE® coffee program.

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